Link farming refers to the marketing solution where a particular website carries another website’s link to divert traffic to it. It is quite popular and is considered to be very effective. Link farming creates link between two or more website and can turn out to be a good marketing tool. It can promote one’s website’s ranking with the search engines. This is because a website which has its link on a number of website enjoys a good ranking with the search engines. A good ranking means that when the user searches for a particular keyword which is related to your site then he would see your website’s name in the first few pages. A good ranking increases the probability of getting good traffic.
In order to driver traffic to websites through link farming, it is very important to make sure that the site on which the link is advertised is genuine. In some cases, the site may not contain much information and may be full of links and in this case they are considered as spam. So in order to avoid this, you should get the link farming done through a good service provider. He would be able to deal with it efficiently and would help you to get better traffic through these links.