Increasing your website traffic is important to promote it and to measure its success. But if you want to ensure that your online business is doing well then you need to focus on increasing targeted website traffic. The targeted web site traffic refers to the target consumers who are likely to be interested in your products and services. They are the ones who may buy the products and services that you offer and help you to get better profits. So if you want to promote your online business and need to earn good profits then you should focus on increasing targeted web traffic. The easiest way to increase targeted web site traffic is to invest in contextual online ads. The contextual display ads are linked with certain keywords or websites that are related to your site and appear to people who visit the website. They may then click on the link and get to your website which helps you to increase targeted web site traffic easily. You can contact an online media company that can provide you with targeted web traffic and design your contextual ad campaign. It is economical way by which the advertiser is able to promote his website.