In terms of online business, the term targeted web traffic means target consumers of the particular business. For instance, a website selling books would be directed at people who love to read or wish to buy books. So for them the targeted web traffic would be book lovers who can be turned into consumers easily. it is these visitors who bring in more sales for a website and helps it to make more profits. The website owners who wish to promote their website better can thus buy targeted web traffic through the online media company. Under this they can use services that can help them to promote their website to the potential consumers. They can buy good contextual ad packages through the online media company.
They can design the ads and publish it with the relevant adnetwork so that your website gets more traffic through them. The contextual ads are considered to be more effective as they are directed at the consumers who are likely to buy your products and services. When the target consumer opens the linked URL or searches for the keyword then the ads also appears to him and promote the website. Thus when you buy targeted web traffic then you are able to get better traffic and are able to earn more revenues.